Archive for November, 2011


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gTLDs and SEO Impact

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ShareTweet In June of 2011, Internet Corporation for Assigned Names and Numbers (ICANN), which oversees the world’s domain name system announced that Starting January 2012, established public and private organizations can apply for the rights to the gTLD(s) of their choice – both branded (e.g. .nike) and non-branded (e.g. .shoes). Price For $185,000 per application, […]

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Google’s Freshness Update in Search Results

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ShareTweet Google just rolled out a new algorithm update designed to pick and select which queries demand fresher results impacts about 35% of searches. Where their Caffeine architecture allows Google to quickly crawl the mass and complex contents of the Web, this latest update is meant to select which queries require the most recent results. […]

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